Joico JoiFull Volumizing Styler

Dreaming of bigger and better hair? Here’s the hero that swoops in with body, bounce, and brilliant fullness, while saving you from the sticky, crunchy residue of typical volumizers. You’ll experience the unique glide and slip of an airy crème, plus the molding and shaping power of a gelée…all in one game-changing hybrid. Instantly transforms fi ne strands into full, luxurious, natural-looking hair.

It’s full-on thick, bouncy hair with the ease of three completely cohesive steps: Cleanse to build the foundation for fullness; Condition for healthy volume and protection; then power up big-time with one game-changing styler.

Fuller, thicker, bouncier hair

24-hour style retention*

Provides long-lasting humidity protection*

Instantly adds shine

Easily add lasting lift and body without leaving hair stiff and crunchy

Long-lasting humidity protection

Protects from thermal damage for up to 450°F